History ITunes Ping
1 history
1.1 name
1.2 announcement
1.3 endorsement
history
name
after ping s official announcement on september 1, 2010, karsten manufacturing, parent company of ping, golfing equipment manufacturer, released statement regarding name of apple s social network, stating karsten manufacturing had entered agreement apple under apple use ping trademark in connection itunes application. name has caused minor confusion term ping , being used users of ping, commonly used unrelated computer term used in conjunction ping networking utility.
announcement
ping announced apple ceo, steve jobs being sort of facebook , twitter meet itunes, stating ping not facebook , not twitter, instead describing else ... music. many have speculated ping meant compete directly declining myspace, still holding on existence through music.
endorsement
the announcement endorsed both chris martin, lead singer of coldplay, closed event performing viva la vida , yellow , unreleased song titled wedding bells , , lady gaga introduced social network in recorded video message played part of practical demo of service. lady gaga s pro-lgbt posts censored promo shots apple.
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