Style trademarks and logo Pontiac



american indian headdress , silver streak in 1952 pontiac chieftain



split grille , arrowhead logo in 1966 pontiac tempest


a native american headdress used logo until 1956. updated native american red arrowhead design 1957 in usage except high-beam indicator lamp, retained original logo through 1970. arrowhead logo known dart.


besides logo, identifying feature of pontiacs silver streaks —one or more narrow strips of stainless steel extended grille down center of hood. extended rear window rear bumper well, , finally; along tops of fins. although single band, stylistic trademark doubled 2 1955 - 1956. streaks discontinued same year indian head emblems (1957).



pontiac motors division, 0 defects tie tack (mid-1960s)


one long-familiar styling element split-grille design introduced in 1959 complement make s new wide track stance. 1960 models, however, reverted full-width grille styling. split-grille returned 1961 model year , remain marque s trademark. other styling cues pointed arrowhead nose (in 1960s , 70s), , grilled-over (in 1960s), or multiple horizontal-striped taillights. later feature originated 1963 grand prix, , although 62 grand prix had rear grillework, taillight lenses not behind it. less longstanding equally memorable cladding common on doors , fenders of pontiacs produced in 1980s , 90s. rather minimizing side bumper, pontiac designers put 2 troughs going along length. bumpers appearance found on pontiacs until arrival of g6. 2004 onwards, new pontiacs had cleaner, more premium styling, retained traditional split grille.







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